Dubai- Mubasher: Aramex invested $2.94 million as part of a $8.5 million Series B funding round with the addressing platform what3words.
“What3words is an address system based on a global grid of 57 trillion 3mx3m squares, where each square has a unique pre-assigned 3-word address,” according to a press release published on Wednesday
The solution helps to find or share a location - whether they are navigation apps, governments, logistics firms, travel guides or NGOs
“We are pleased to be partnering with what3words. By integrating 3 word addresses into our e-commerce operations across the Middle East, Africa and Asia, we are now better able to reach more consumers worldwide, even those in difficult to access locations,” Aramex CEO Hussein Hachem said.
