Riyadh – Mubasher: Saudi Automotive Services (SASCO) notified AB Group in writing on 27 January that it terminated its exclusive advertisement rights, since the group did not comply with the contract’s terms.
In July, 2015, the two parties signed a five-year contract worth SAR40 million, under which AB Group has exclusive advertisement rights as regards SACO’s stations.
Following termination, the company will directly market advertising spaces at its bus stations, SASSCO SAID. \
