Mubasher: The US-based Starkey Hearing Technologies has launched in the UAE the world’s first multipurpose hearing device with Artificial Intelligence (AI) technology, according to a press release on Thursday.
This hearing device, specialised for people with hearing impairment, has the ability to track brain and body health, with the integration of sensors with 29 language translations, including Arabic.
Following its launch in the US and Canada, this hearing device in the UAE is the first in the Middle East with immense practical benefits for people with hearing impairments and people of determination, as the UAE addresses them, suffering from normal hearing functions.
“It has Siri integration for reading texts and emails, in addition to having an adaptive car mode, personalised memories, remote control, personal control, and language translation. Livio intuitively connects to Apple and Android devices via Bluetooth technology. It also has remote microphone and streaming of audio can be done from TV or other electronic audio sources directly,” the press release said.
Starkey’s hearing device has been described by Forbes and The Wall Street Journal as the most-innovative health aid for patients in the future.
“Hearing health has been directly connected to overall health and well-being. Hearing loss arises anywhere, from the most peaceful to the more conflicted zones. New eventualities are emerging with newer technology and this product is a classic example of it,” founder of Starkey Hearing Technologies and Starkey Foundation William Bill Austin said, according to the press release.
The World Health Organisation (WHO) has estimated that unaddressed hearing loss poses an annual global cost at a value of $750 billion.
“As part of its Hearing Missions strategy, Starkey is participating on the sidelines of the Special Olympics World Summer Game at the ADNEC in Abu Dhabi which will be home for over 7,500 athletes from 14 to 21 March. A multi-sports event for athletes with intellectual disabilities, the Special Olympics will have sportspersons from over 190 countries vying in 24 Olympic sports.,” the press release added.
It is noteworthy that Foreign direct investment (FDI) into Dubai’s AI technology and robotics project surpassed a value of $21 billion during the period from 2015 to 2018, Arabian Business reported.